Archive for the ‘Advertising’ Category

Telenor – Whats wrong with you?

This is a recent contribution made via e-mail by Ms. Mariam Shehzad from Bharia Town, Rawalpindi. I have seen for the first time how tens of millions of rupees are spent just ‘Batoon Batoon Mein’ without any tangible objective. I could not understand better the famous quotation “nothing comes out of nothing” than seeing the [...]

DELL Launches SMS Facility

Dell is a Global leader in computers technology, with outstanding competence and reputation for designing very compact, high-performance NoteBook and NetBook computers. Dell has recently started a convenient and useful “Mobile-phone based” campaign in Pakistan, for promoting products and spreading information. This is the first of its kind Mobile-Advertising campaign from Dell Pakistan, whereby the [...]

How One Minor Change Increased Conversion by 200%

One of the biggest mistakes people can make in internet marketing is not testing their landing pages. So many people take what they have and use it as their end-all without asking a critical question: is this really as good as it gets?

Social Media Campaign Made $2,875 in 30 Days

Social Media is a powerful and relatively untapped lead generation tool. It’s very inexpensive, there are an abundant amount of resources available if your new to it, and it’s fun. While the rest of your friends are out there updating their status with sappy song lyrics, you can be out there making money.

Blow Out Your Candles & Make a Wix!

As you might have gathered from my previous entry, I recently started an online design agency. However, for an online design agency to work (duh) the need for a super attractive website was as important as oxygen or my morning coffee for that matter. In my first few weeks of planning I attempted to search [...]

Kim Kardashian gets $10,000 per Tweet

Its good to be Kim Kardashian these days, its not just because she is a well known celebrity, its because she is getting $10,000 to push advertisers products to her over 2 million followers on Twitter. The service called Ad.ly which is a Twitter based advertising service has attracted a large number of celebrity publishers [...]

Advertising Revenue Expectations up for 2010

Magna, the group released information regarding advertising spends for 2010. The news released by the group will bring smiles on a lot of  faces as they are predicting a rise in advertising revenue for the new fiscal year. The expected figures they have quoted that revenues might go up to are $106 billion. Ad revenue [...]

Yahoo bursts advertisers bubble

Yahoo Lab’s recent study may dishearten a lot of marketeers and advertisers who have been advocating that online advertising helps increase sales. Yahoo Labs has been getting special attention by the new management and has been hiring highly credentialed cognitive psychologists, economists and ethnographers from universities across the globe. The results showed that online advertising [...]

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